Unanswered questions cost you conversions
Shoppers are constantly asking: “Is this product right for me?” but don’t have a way to quickly answer that without leaving your page.
— Real example of health shopper turning to Facebook groups for answers.
Introducing the first-ever Clinician-powered AI shopping assistant.
Deep Ingredient Intelligence
Supported by Clinician Reviews
Real-Time Shopper Q&A
Actionable Insights
How it works
Frequently Asked Questions
What is ClinicianAI?
ClincianAI is a medical research / shopping assistant at the point of purchase, powered by pre-written analyses of your product from our Medical Advisors and independent clinicians in our network.
How does this help shoppers and increase CVR?
More than ever, shoppers are bouncing from your page to ask ChatGPT whether your product is safe or effective for them uniquely, given this personalized guidance is now available in the world. However, when shoppers leave your page, it’s likely they won’t come back, especially if ChatGPT begins recommending other solutions.
But what if you could offer them answers to their personal health / product concerns right on your page, in seconds, powered by experts and research?
This is why ClinicianAI has been shown to increase CVR of those who chat by upwards of 2x, given the primary concerns of shoppers are addressed credibly and independently, in real-time.
I’m worried ClinicianAI will have non-compliant responses?
Here are all the steps that are taken to ensure high quality responses to all your shoppers:
- ClinicianAI is trained to not offer medical advice. It is primarily summarizing pre-written content from clinicians (i.e., summarizing what other experts have written about the research related to your product)
- If ClinicianAI is not responding compliantly, we can work with our clinicians to update the pre-written content, and ClinicainAI’s responses will mirror those changes
- This pre-written content goes through multiple review processes. For example, the long-form research report is informed by a team of internal medical researchers, and the final version is then co-published by three paid Medical Advisors (it often takes a month or two to prepare this sometimes 30 page report, given how many layers of drafting and QA occur before we even test ClinicianAI in a demo environment for your product!)
- We test ClinicianAI’s responses to ensure it remains compliant based on your instructions and how you market your product; then we send it to you to test in a demo environment before anything is shared with a shopper
- By chatting with ClincianAI, shoppers accepts our Terms and Privacy Policy, and we make it clear right underneath the chat bar that ClinicianAI can of course make mistakes and that this is not medical advice
- While brands of course have to substantiate any written content that appears on their site (i.e., customer reviews, clinician reviews, the Ingredient Analysis, your marketing copy, etc.), because ClinicianAI is an independent tool summarizing this content in real-time, if ClinicianAI somehow goes rogue and does not respond compliantly (even after all the above steps to ensure it does not happen), FrontrowMD maintains responsibility in the case that ClinicianAI somehow mis-summarizes that pre-written content to shoppers who acknowledge ClinicianAI may make mistakes
Who are the experts powering ClinicianAI’s responses?
Our team of Medical Advisors work thoroughly to publish high quality long-form research reports that power ClinicianAI’s responses alongside the independent clinician Reviews:
- Dr. Landen Green, a board-certified Primary Care physician in Redwoods, CA (NPI #: 1841851185)
- Dr. Salma Green, a board-certified Primary Care physician in Redwoods, CA (NPI #: 1003301417)
- Dr. Shani Alam, a board-certified Psychiatrist in Austin, TX (NPI #: 1659465516)
- Dr. Jessie Zak, a board-certified Pediatrician in Los Angeles, CA (NPI #: 1043661531)
- Dr. Ammar Ahmed, a board-certified Dermatologist in Austin, TX (NPI #: 1245421429)
- Dr. Shashi Ajmani, a board-certified OB/GYN in Meridian, ID (NPI #: 1740255504)
These doctors have almost 100 years of combined medical experience. They are paid by FrontrowMD for their time to assess research on each ingredient of these products and prepare research analyses that power ClinicianAI’s responses.
Is my shoppers’ data kept private and HIPAA protected?
Yes, most importantly because we don’t know who your shoppers are! For example, when you ask ChatGPT questions you’re often logged into a user profile. When you ask personalized questions to ClinicianAI, we don’t know any identifying information about you (like your name, email, etc.!).
You as a brand will get access to all questions shoppers have asked so they can learn more about what their shoppers are curious about, but that will naturally be anonymized because we don’t have any of that identifying information.
What are the kinds of questions shoppers can ask ClinicianAI?
ClinicianAI’s super power is leveraging a vast database of research and medical expert opinions to be the first clinician-powered AI shopping assistant able to answer all kinds of personalized health questions.
The more personalized the question, the better! Research often finds that many ingredients can be good for some people, and not as safe or effective for others. That’s why we built this to be a truly personalized shopping assistant.
What’s required to integrate?
Setup is simple — just a lightweight iFrame snippet, the same as our other offerings. For example, if you’re on Shopify, just give us a collaborator code and we can add it into a draft theme for you, same-day!